Margaret Gill is a coach and mentor who helps people fully explore and accept who they were born to be, give them the knowledge and support to step out from the crowd or break from the norm and instill the courage to bring out whatever is waiting within.
The band knew the power of the image and the designer the late Storm Thorgerson stated:
“No amount of cajoling would get them to consider any other contender, nor endure further explanation of the prism, or how exactly it might look. ‘That’s it,’ they said in unison, ‘we’ve got to get back to real work,’ and returned forthwith to the studio upstairs.”
The success of the album lay in those final eight words – “we’ve got to get back to the real work”.
The band were so clear and so immersed in their work, that they could make the exact right design decision in 3 minutes and then get back to what was most important ….. the music.
They were implementing their craft.
So often we get drawn off focus by noise while what we really do takes a back seat.
Without a body of work standing behind a well crafted design, well you’ve just got a pretty picture. Images become iconic when the artistry behind the message connects with the heart and soul of an audience.
Highly focused mission centric individuals need to become so clear and strong in their belief of self and the mastery of their craft that they can’t be pulled off track when the noise rolls in.
But how do you get that level of clarity and drive?
I believe you need seven streams, just like the rainbow rolling out in equal proportion from the prism.
However, to become a master at anything you must also be strongly connected to that stream of white light because YOU are the prism that creates the rainbow!
I’m sure you are canny enough to have noticed that the Seven Core Essential Refractionary Success Elements have exact correlation to the chakras of the body:
Vision –Third Eye
Voice – Throat
Commitment – Sacral
Knowledge – Crown
Action – Solar Plexus
Heart – Heart
Energy – Base
Like a body we need to keep feeding and nurturing each area to keep it in tip top shape.
The Power of Immersion
Since I dropped the constraints of my mortgage, I’ve had the luxury of being able to travel, get out of my normal routines and just sit back and do some extreme immersion. As I start to pull out of my recluse phase with more clarity than I’ve ever had before, stuff is just starting to pour out of me.
I had someone say to me recently “you’ve got so much going on …. I get confused”.
But that’s the point!
I’m an implementor and after so much time in this industry it would be wrong if I hadn’t created a bit of confusion as I’ve implemented all I’ve been taught.
Confusion Is Your Friend!
Now it’s time to present the information in a more orderly fashion, but I couldn’t do that until I got a little confused first. Nearly two years on and the clarity is finally coming through. The clarity fits with the one thing I’ve done exceptionally well all my life – implementation.
I’d go off to learn something and I’d go home and type up my notes and get practicing and within a couple of weeks I’d be offering the modality for sale. I was always surprised that others hadn’t found implementation that easy.
I have NEVER given that gift any credence, yet in the corporate world, problem solving and implementing complex projects was my greatest strength.
Have you got something you haven’t been giving full credit to?
The Power of Chat
The clarity has become possible because I’ve had people I can talk my stuff through with.
The power of “chat” has been amazing and it has allowed me to see how I can be helping people in the future.
So you may be asking “how can The Implementor help me”?
Have you had brilliant ideas that are still not implemented?
Have you found yourself at a cross roads not really sure which way to move forward?
Have you ever attended an event or spiritual retreat and all you wanted to do was talk about what you experienced, that weird co-incidence or the epiphany that friends and family don’t want to know about?
Have you returned from an event fully fired up but life got in the way and your notes are still sitting on a shelf gathering dust while that dream atrophies in a corner of your mind?
Nothing in this new energy is straightforward or linear and these deep experiences can be challenging to see where all the messages and gifts fit together.
Talking it out is the only way to find the hidden gold, but you have to do that with someone who can listen across all seven refractionary levels.
I believe we have three stages which encompass our journey:
1. The Light = Vision, Voice, Knowledge – all the top chakras
2. The Prism = The Heart – the pivot point
3. The Rainbow = Energy, Commitment, Action – all the base chakras
The Seven Core Essential Refractionary Success Elements tease out like this:
When we are the prism, we need firstly to generate the light, we need to find our voice, find our vision and bring together everything we know, so our mission becomes clear.
Once that light hits the pivotal heart point or the prism, we then need energy, commitment and action to allow the rainbow to flow out in a strong and balanced manner.
That’s the difference between the guys in Pink Floyd and all other mission centric individuals who changed the world through their work or passion. They had vision, they had a strong voice or sound, they made it their business to master their craft. Enormous amounts of heart goes into their work and most importantly, despite all the myriad of distractions, they had the energy, commitment and passion to action their dreams.
Our industry has a tendency to focus on the heart and the light, the lack of action is why we can end up feeling like there is a lot of rain and not much rainbow!
But if you focus on each stage equally and allow all decisions and implementation to be carried out at the heart level, then you’re going to have a recipe for success.
My Implement Your Heart Out program focuses on the heart part of your prism. If you need more rainbow, you would need the Higher Ambition Coaching Program. If you are interested you can see which of my programs help each part of your rainbow below.
My new work is not just limited to business or to therapists.
So whether you have a business or not, it doesn’t matter, you could be implementing what you learned on a cooking tour of Italy or understand what that elephant was trying to tell you on safari in Africa. Maybe you have trained to teach something but you are still not teaching it yet.
I am able to help both the business and the spiritual side come to balance so you can implement. Are you up for it?
I learned a great format from Andrea J Lee to use when perhaps your product or service is a little difficult to explain.
She recommends instead of trying to explain in detail what you do, simply follow this format:
You know how some people _________________________________________
so that they ______________________________________________________
well what I do is ___________________________________________________
so that they ______________________________________________________
So I might have
You know how some people are always going off learning stuff
so that they get so overwhelmed and overloaded with information they end up like rabbits stuck in the headlights?
well what I do is help them sort through everything they've learned so they only end up with the bits that matter
so that they can start implementing and feeling good about whatever it is they started to create in the first place
I love this format because it takes away any stress for people and puts into plain English what you do.
It is also asking a question and it has been proven that the brain when faced with a question likes to see if it can answer that question.
So if you are at a networking function or a place where there are a lot of strangers, well it helps you to captivate them with a question and keep them focused on what you are saying without you coming off as pushy or salesey.
They want to stay engaged to see if they can answer the question. In this instance, it will often spark conversation because by the time you finish their brain will hopefully have thought of an alternative answer to your question and they will have something immediate to share with you.
What is it that you do, that you could develop into a question?
In this wild old world of fast moving social media and marketing hype, you and your business gotta be different and the best way to stand out from the crowd is to embrace your weirdness!
Yes – you heard right – all those weird and wonderful things you’ve been stuffing under the covers hoping no one notices are the things that will make your dreams come true.
I loved watching the Katie Perry movie last night. She is someone who has seriously embraced her weirdness and given young women all over the world permission to love themselves for who they are. Weirdness Rocks!
During the last half of 2012 I spent a lot of time in Canada and the west coast of the USA. Since returning to Australia I’ve purposely cut myself off from the world to contemplate the “weirdness” concept. It was taught to me in training I did in LA, where I jetted in from Vancouver just in time to start the training at 2pm and jet out first thing the next morning to San Jose to another speakers event. It was remarkable the I could attend at all but the weird start time of the event made the impossible possible.
I’ve learned over time to really take notice of the events that happen synchronistically ….. they generally carry the greatest messages.
During the training we went through three case studies of women who had struggled to get where they wanted to be in their business even though they were gifted at what they did. They had achieved some success, but no where near what they knew the universe had in store for them. They were frustrated and were struggling to find their big breakthrough.
When they embraced the one thing they didn’t want to tell anyone about and packaged it up properly, the whole thing took off.
This of course resonated well with me because I know there is more and I have always sat outside the square. I’m still waiting for someone to tell me I was adopted, because I’ve been different from birth!
The thing I’ve come to realise over the years working with many clients is that we are all weird! We all have little idiosyncrasies that make us who we are, but in our longing to fit in, we conceal the things that will make us fit.
One of my Reiki teachers had this gorgeous saying
“we’re all made up of different herbs and spices, and that’s why we’re all so delicious”
In our humanness we never put those weird and peculiar spices out on the spice rack of life. Ironically those are the twists that make the dish so exotic and appealing.
I’ll use mine as an example so you can go ahead and figure out yours
I’ve always been a loner and a back end gal. By that I mean I’ve never been front of house – always in the back office. I worked my way up to financial controller of a big hotel. You will always find the admin office in the most inaccessible part of the hotel so there is no hope of anyone from accounts interacting with guests!
I started my office career doing a hotel’s payroll. You can’t get more back office than that! Back office is never sexy but watch the chaos flow if 100 staff don’t get paid, or even if a kitchen hand, so low in the pecking order that the industry ungraciously call them “dish pigs”, watch what happens if they don’t get paid.
The back end is the back bone of any business and if its not right, things go to pieces very quickly.
Back in the late 70’s I was a musician and again I was always in the back line. Back line is generally bass, drums, horns and keyboards.
One of the greatest examples of a “back line” person is Charlie Watts, drummer with the Rolling Stones. He was a classically trained and highly respected jazz drummer before he joined the band. A weird combination but without his classical training, quiet demeanor and masterful back beat, that wild front line wouldn’t have held together all these years.Back enders tend to be the introverts, but the extroverted front line can’t exist without them.
I watched with delight as Aerosmiths lead singer, Steven Tyler in an interview with Sixty Minutes was asked – do you have LSD? He smiled and answered yes, definitely got “Lead Singers Disease”.
Front of house people have no trouble embracing their weirdness. In the same interview he described how, on his last visit to rehab, someone had told him he needed to be more careful with his grandiosity. His reply was “really ….. that made me who I am”. It was clear he had no intention of changing.
Despite his challenges with drugs and alcohol, he wasn’t going to change because he knew at core level that grandiosity was his weirdness and its what bought him fame and fortune. He was also flashing a very powerful lemurian crystal in his hand as he told this story. He’s way more than he appears on the surface.
Through their weirdness all these ageless rockers have a deep spiritual connection that has allowed them to change the world and touch the hearts of thousands.
It’s the front line that appears to change the world. Front of house personalities are very different to those in back of house, but the front of house can’t function without the back end working exceptionally well. We need both to create magic
I’ve come to realise back end people can be trained to exist in the spotlight, but front enders can never move to the back line. I nearly died when while in some high end training with Brendon Burchard he told us he struggled with public speaking. When you see him today careering all over the stage like a madman, its hard to join the dots. But when I met him and he gave me a hug, I was taken by how gentle his energy was.
With all this introspection, I’ve realised most of the reason why our industry struggles to find the success it deserves and desires is because its a bunch of introverted back end personalities in front line roles they’ve not been trained to succeed at.
Secondly, wellness practices tend to lack back end and struggle along without systems or procedure, which will always make a back ender unconsciously uncomfortable.
All through the training in the USA it was hammered home to us that the money from book sales and events is made on the back end. In fact at the publishing event you could audibly hear a hushed chill run through the room when Brendon Burchard told 300 authors that his profit today would have been the same without his books, all of which have reached the New York Times Best Seller List. What he was saying is, he never made any money from the books – he made it on the back end. So if you have a book or are writing a book, you better get very okay with back end sales if you want to make any money from it.
You might ask what is the back end of a book? No its not the inside back cover 🙂 The back end is when you sell someone a book and then sell that same person a related webinar, a telesminar, a course, and event, an online product, a membership program.
The wise authors write the backend first, then write the book so it all locks together. Rich Dad, Poor Dad is a great example, he created the game first, then wrote the book to sell the game. Most write the book first, struggle to sell it, then end up with hundreds of books in their garage and no budget to develop the back end.
So once you have back end, then you need automation to push those products out the back end of the business without you doing anything. And there is my second piece of weirdness – I’ve always been awesome at backend software. I struggled to check a guest into the hotel software, but I excelled when I installed a fully integrated system right across every department, simply because I understood how it all fitted together at the back end. I could program a complex music sequencer quicker than the time it would take the lead singer to open the box!
By embracing my back end weirdness, I’ve stepped into an area where I can really help people. Just this week I sat watching in frustration as a very gifted client of mine struggling to get anywhere near close to documenting policy and procedures, yes a back end must have. In sheer frustration, I said I’d write them for her.
Well guess what happened. As I started to pull the information out of her head, I realised I’d heard these same problems before. She was describing the frustration of not being able to teach others how to deliver the same soul based service and treatment she has naturally delivered for years. She has done such a good job that now too many people want to work with her and she has to train someone else to step in and handle the load.
De-Ja-Vue! I’d already written a program that addressed that exact same problem back in 2005.
It had been written in times of my darkest despair, so I expected it would need a lot of work.
As I read it I realised it was the most beautiful thing I’d ever written and all that rolled off the pages was love.
Broke, suicidal and beyond rock bottom I obviously poured everything I had into that document in case it was my last.
This document from the darkness will be able to create for her not just a policy and procedure document but a Signature System that will change the world.
Just like the old rockers found out, our weirdness will sometimes land us at rock bottom, but rock bottom is the solid foundation of dreams.
How To Identify Your Weirdness
Go back to childhood and tap into how you approached play back then. Me I was happiest out the back playing in the shed with my dolls house …. alone!
In teenage years how did you make friends? Did you hang out in packs or were you a solitary creature? Me I was playing in the back line of a rock n roll band.
Still today I’m happiest with minimal people around me.
In your 20’s and 30’s what were you working at?
Look for the common thread in everything you have done.
THEN – look to your darkest moments. They generally occur when you have been pushed out of your magnificence. The key is in how you pulled out of your darkest moments.
Go back to the archives and see if you have something that didn’t hit the spot back then, but might be ripe for success in this new energy.
My greatest gifts are helping people get their back end right and helping people identify the gifts in their rock bottom moments. The best place to find that is at my speaking training Courageous Speaking.
When you find your Signature Story, you are on the way to finding your Signature System.
Once you have that – the world opens up to more potential and success than you could ever deem possible.
Is your head spinning trying to figure out where your business is going and how to get it to the next level?
Well, quite honestly the whole of 2011 was like that for me. Towards the end of that year I was SO close to giving it all up.
It felt like I was walking through molasses.
I had reached rock bottom again with no idea where to take it all. It was a different rock bottom to the early days, but I prayed something or someone would come in to help me, because I knew I couldn’t sustain that feeling for very much longer.
Then on the 3rd of January 2012, I opened an email from Brendon Burchard. I will remember the moment I opened it up and found a video of him dancing all over the stage with the audience going wild. Then it cut to a power shot of him standing in Times Square New York.
In that moment my heart spoke five simple words – “you must attend this event”.
I had no idea how much this moment was going to change the trajectory of my life, nor HOW I would do it because the price tag was $10,000 and the travel was an additional $5,000. I was trapped in a remortgaged house. Whatever I earned went straight back out. But I knew I had to do what it took to go to this event. Turns out it took selling everything I own and hitting the road.
In New York I got to clearly see that I had created most of the exact right things. I just had them in the wrong place. To date that’s been exactly the case for everyone who has created their own diamond. A mess of good stuff, but none of it feeling cohesive.
To be honest, before I went to New York, the drawing of my empire would have looked a lot like someone had emptied a ton of multi coloured leggo pieces on an acre wide sheet of white paper. There was stuff everywhere with no real connection to anything.
In reality it looked like a chucked up pizza but lacked the continuity of diced carrots!
Now I have one A4 sheet with four key diamonds and several “dangles” hanging off the diamonds. Within that simple structure I can see how every product, every domain name I’ve ever purchased (imagine a lot) and all my workshops and programs fit together.
Not only that, when I show it to team members they not only get where I am going, they can clearly see their role in helping me get there. It is SO freeing to have this level of clarity.
The hilarious or maybe sobering thing is that Abundant Private Practices is a dangle. Ten years to achieve a dangle not a diamond! But it will only take 12 months to change that dangle into a diamond, then its one more diamond per year for the next five years.
Each diamond when functioning well, will be worth a minimum of $100,000 each per annum. The magic is though, that they compound, like interest in the bank the longer they run.
I can’t put into words how good it feels to look at the diagram and know exactly where I am going and the sort of results I can expect.
If you would like to get your vision clear, your next steps paved out and the knowledge about what to do next to make the most impact, then I’d love you to join a special program I’m creating to set you on a course to becoming a Quadrant Diamond Star!
This program certainly is not for everyone. You will know if its right for you if any of the following resonates:
Your business is doing well, but you know there is more to come …. MUCH more
Getting clients is no longer the constant challenge it used to be, in fact you now probably can’t cope with the numbers of people you are currently attracting.
You have developed or are developing your own methodology of working, so you are no longer primarily teaching or using someone else’s modality. You will have figured out it would be silly to stop using the parts that work well for you and your clients, but more and more you are working on your own instincts or with your own methodology.
You no longer have a strong need to work one on one with people. You’d be happy to “teach what you do to a larger audience”, rather than “do what you do one on one”
You have some sort of book or eProduct either created or have a strong live event or workshop you have been developing that you have written from scratch (ie – its not other people’s licensed work)
You have been speaking to groups but want to hone your message even more and/or want to develop product that supports your message.
Currently you are probably feeling a little overwhelmed in your business, not sure how the hell you are going to get any spare time ever again and/or you know you need to get even more clarity around your branding and message. You have a distinct feeling of hamster on a wheel, and you have no idea how to get off.
You have at least one book in you and if its not written yet, you know you have enough knowledge in your head to pull one out if you have the right amounts of quiet time to write.
You most definitely want to make a difference for A LOT of people
You may well have desire for “world domination” (I mean that with love, not through control but through the world being able to access your message)
You want to make a truckload of cash to repay all that debt to family members and friends.
You want to be able to afford to travel and spread your message far and wide.
You want to get to the point where your message is supporting you, not you supporting the message. Or maybe you’ve got the whole money thing sorted and now want to start creating an angel fund or something along those benevolent lines
You are prepared to think radically differently about your business and your message
You are at a stage where you want to see a clear path forward so you can simply go out and create your empire over the next five years.
I know these feelings well because it was me this time last year.
It has taken me nine months to learn this stuff with Brendon Burchard. In 2012 I have attended two of his brand new $10,000 “wild, wild west” events and 2 of his flagship events. My mind is FULL to brimming with magnificent new and ground breaking knowledge.
After 170 hours of training over 15 days, I can now draw my entire empire on an A4 sheet of paper.
If you’ve ever tried to gain this level of clarity in your business, you will know how ecstatic I was to see it appearing on the page.
For the first time ever I have a five year plan.
I can’t tell you how much difference this has made to my productivity and my commitment to carry on. To be honest at the end of 2011 I was pretty much ready to give it all away. I’d worked so hard and taken so many body blows that I wondered if I could keep going at that rate. I knew I had created all this awesome work for a reason and set many souls onto the next step in their evolutionary path, but something was a bit NQR (not quite right!)
I ran Grace Ambrook through the program last week and this is what she had to say:
[testimonial3 author=”Grace Ambrook, www.azozea.com.au” + pic=http://api.ning.com/files/y5xfu9XY-KAt5fa63f7VIheIhg-N1fUwJSAMiMmXf4OtUM-k6kTs3LkFV3WCL82*nNuMfWm6gLpF3Kh0Hp-fM6KPCLdy0kNy/gambrook3.jpg?width=499&height=600]“Thank you so much for your generosity of wisdom, guidance and time. Like all of our sessions and conversations, highly valuable, inspirational and great fun! I have a bit to digest, and lots to learn. But that quadrant diamond chart is a WINNER big time.”[/testimonial3]
Gracie stepped into product generation on a grand scale a few years back, but like me struggled to see where it all fitted together. Since we created her A4 Empire, she can now see clearly where its all headed and what’s more, understands why spirit sent her the information the way it did.
I also ran another client through the process and she got the same result. Its like getting new glasses, the whole world looks brighter and easier to transverse.
I’m seeking more people on a mission, who work from a deep heart and have a connection with the higher part of themselves, and are striving for more.
My new program is called “People on a Mission”.
Its for people who have identified their mission in life and don’t want to waste energy and valuable difference making time taking the wrong steps in the wrong order, ie spending 10 years to get a dangle 🙂
The first part of the program allows you to lay out all the leggo pieces you have created to date and you can elect to stop there and work through it yourself. During the three session we begin the forensic process of going through each piece and seeing where it fits within your vision. To date, nothing has ever been discarded, simply repositioned.
Then we will take a look at what you are truly trying to achieve
Then we place your dream into a mold that will allow you to shape your dream the way you want it, but also allow crystal clear clarity for yourself and others in what you are all about and where you are heading.
These are very private and intimate sessions because of course I’ll need to know what is currently working and what isn’t. This level of honesty can only be one on one and because I’ve been there, I empathise and understand how painful the process of pulling your life’s work apart can be. But for your work to reach its fullest potential and for you to learn how to build an ascension business plan, there has to be a bit of initial pain.
This is a three session program done via Skype
Your first session will be clarifying what you’ve created to date and just how far you want to go with it. If its clear you don’t have enough to build an empire yet, (truly you don’t need a lot but you do need product) then you can transfer to one of my eProduct Expertise programs and dam well get some!
Second session you will receive the dream building theory, which includes the BAM (business ascension model) and the DAM (dangle angle mangle). Its a mangle because to date, everyone has only created a dangle, not an empire. Its like Luke Skywalker trying to find the mothership, with no GPS co-ordinates.
Third session we will start laying out the pieces in the Diamond Quadrant Star and providing you have been honest with where you are in your business, you will leave the session with a completed copy of your “Empire On An A4 Sheet”. I will draw it out for you in an excel spreadsheet and you will simply keep adding to it as time goes on.
I can only take people into this program who are working in their business full time and have products or workshops of their own material already commenced. It doesn’t have to be selling in great quantities, but the cold hard facts are that a practice that relies purely on one on one sessions or teaching other people’s programs won’t allow you to build an empire.
To be eligible for the program you need to have said a resounding YES to at least ten out of the 15 points above and you need to be financially stable enough to invest $995 for the three 90 minute sessions.
But to be fair, this is a new program so I’m going to offer a 50% discount to the first people to sign up – yep that’s a saving of $497.50
Because this is a trial and I won’t know exactly how each person will react to it, so if you need more time, we will stick with it until you get your A4 sheet. Can’t be fairer than that.
Sessions will be held in the morning up to 1PM Melbourne time, because I’m still in the USA. So if you are an early bird, you can do your session before you start to see clients.
Click here to register, then I’ll be in touch to book your sessions in.
Funny how the exact right things come through your inbox at the exact right moment.
This week Gihan Perera‘s newsletter contained an excellent (all his stuff is) article about how to get started and how to get topics and content so you can create your articles.
Even if you only follow one of the seven simple structures he gives you, you will have some darn fine articles to post on your blog and in your newsletter to help you get recognised as someone who knows what they are talking about.
Note when you open his site how he has his page laid out. He is a walking talking example of what I teach because he is my teacher. In fact the reason this blog exists in the first place is because he recommended I set it up. I am now getting the benefits of that sage advice and loving the Google rank his advice has helped me achieve.
Gihan is a perfectionist and has been doing this for a very long time so I don’t expect you to have this level of content in 5 minutes – I can’t even keep up with his output and he does outsource. So don’t knock yourself trying to be perfect – but do look how he is implementing and creating so many ways to work with him.
The Wiz For Your Biz Program is for someone who is seriously committed to building their practice and has the levels of dedication and commitment to keep themselves motivated and responsible for taking the actions and keeping themselves accountable and on track throughout the month.
This program is ideal if you don’t have a lot of cash but do need the emotional support and marketing knowledge to be able to take the next steps in your business.
It is also ideal for returning clients who have implemented most everything from the first set of coaching and are now ready for the next step.
You would be a “right fit” for the new program if you have:
been fully qualified for some time & been in business at least 2-3 years
past the “hobby” stage and have your own web presence
figured out how to get a reasonably steady trickle of clients but want a more reliable flow
committed to build high levels of authenticity in all your endeavours
are interested in doing some talks to groups even if they are small
built a network (big or small) of other people or businesses who support you
located your practice or work space in a functional location with no plans to move in the next 6 months
broken or are close to breaking the $30,000 annual revenue barrier
You may also be at the stage where you have other therapists working alongside you or have physical products that you sell.
The program is tailored to your needs but the sorts of things we will be looking at is:
Creating strong accountability for your business building actions
Building powerful boundaries so you don’t keep burning out physically and mentally
Effective time management
Building a success mindset
Getting your message crystal clear
Learning to tap the power within your database & why you need to focus on growing it
Advanced autoresponder strategies that follow up potential clients & leads automatically
Strengthening your keep in touch strategies
Getting you more confident and assured on the inside
Finding all the cash you are leaving on unseen tables
Highlighting the things you don’t even know you don’t know
Developing you as the “go-to” expert in your particular area of expertise
Learning to identify and value yourself and your gifts and talents more
Getting you to value what you already know and have built up
Blitzing negativity within your belief systems about self and your business
Clearing any remaining self sabotage and blocks you subconsciously have put in place
Its not a program that goes through bookkeeping or admin type things – you would be at a level where you’ve at least figured out what you “should” be doing in those areas yourself.
Remembering of course that you only have one session per month so we will only be able to tackle a couple of things from this list – its just to give you an idea of the type of things you could work on.
This program will be right for you if you have a “can do – never give up” type of personality and have strong personal reasons why you want to succeed, both financially and personally.
You will have consistently shown an ability to take action (even if they weren’t exactly the right ones) but you have completed things and have a personality type that would rather have a go and take the wrong action and learn from it than wait until all the ducks are in a row before acting on anything.
You are in reasonable/good health and able to commit to spending a few extra hours a week focusing on the growth of your business. You also understand you may be asked to step outside your comfort zone because that’s where the growth is.
You also know deep in your heart that your work is your purpose in life and you will have already “taken the red pill” spiritually and can’t turn back anyway.
Our phone coaching calls will be once per month for 75 minutes per call.
The cost is $179 per month or $995 upfront
So if you feel you would like to come in from the cold lonely world of trying to build your practice alone and would like to join a strong, powerful and committed group of warm big-hearted, like minded natural therapists …… then this is for you.
This will be a mutually reciprocal group and you need to be able to attend sessions during business hours (Australian Time) and commit to give as much energy to the group as you intent to take out.
You will know its right if its resonating for you at a deep level.
I will be interviewing anyone who is interested in doing the program in the next week to figure out if you are the right fit.
If you are interested in the program simply email me and we can set up a time to have a chat about your suitability for the program.
There is a distinct different between a practice and a business.
A practice sees you treating and charging by the hour and requires you to be in it all the time. Whereas a business (technically) is something that can grow without you being there.
Basically most therapists follow a flawed practice building model right from the start and end up on a hamster wheel that totally exhausts them.
They get qualified and then set about creating a one on one private practice but unless they have set themselves up early to build an abundant private practice – eventually the ability to grow themselves and their revenue will plateau.
The flawed model goes something like this:
Study your butt off
Network your butt off
Convince as many people as you can to come and have a treatment with you
Charge what everyone else does
Work one on one with as many people as you can
Don’t limit who can see you
Charge by the hour for as many as hours as you can till you drop
Don’t be alarmed, its how most therapists start out and it is the exact model many of the clients have followed who show up for mentoring with me to figure out what to do when they end up with too many clients.
So on some level the model works. But the model has limitations.
The main reason the model starts to falter a few years down the track is because there is no encouragement to speak or specialise in the early development of a practice. Encouraging speaking to small groups very early in your existence as a therapist is the one big difference in what my Practice Building Success Systems offers and its no co-incidence that the people who move easily to bigger groups have all done Sore to SOAR, my intensive speaking weekend.
The traditional practice building model is however very safe because you don’t have to get too far out of your comfort zone. Its why therapists love it so much in the early days because it allows you to hide. You simply have to master networking and the customers keep flowing in.
The Abundant Private Practice model goes something like this:
Study your butt off
Network your butt off
Convince a targeted group of people to come and have a treatment with you
Focus on growing a targeted database
Speak to small groups in your target market and build up to larger groups
Regularly communicate and build relationships with the people you treat and meet along the way
Work one on one with a select group of people
Charge what you are worth not what everyone else is charging
Develop group programs early on in your practice (even if only 1 person turns up)
Limit who can see you one on one by having that service priced at a premium
Create packages people buy that offer a mix of your solutions so they commit to their healing and contribute to your cash flow
I know this model has some scary aspects, and yes it limits the number of people who can see you just once. But to become known as an expert, you must create boundaries and limits on how people work with you or you become like everyone else. Having total strangers wander in and out of your practice each day will not build a sustainable nor abundant practice long term.
Yes, in the early days you need to see a lot of “turn and churn” clients, but as soon as you start to be able to pay the bills, you need to start creating a new mindset so you can work with greater numbers of people in the future.
The more you work with people …. the more you want to work with more people.
In a nutshell, every practitioner who wants to build a six figure practice starts to crave to get their message to a lot more people.
That’s when the dilemma begins, because you then have to learn to speak in public, you have to start to develop product and you have to start making sense of all the crazy messages and ideas that are bouncing around in your head.
A one on one model can’t make anymore money once your practice hits capacity.
The bigger dilemma to be overcome with the one on one model is that once you hit capacity and just cannot treat another single person in a week due to your humanness, then you simply can’t generate any more money.
There are three very real reasons for this:
You are too emotionally drained to create new revenue streams
You are seeing so many clients you no longer have time to scratch yourself
You are too buggered to chase any new opportunities anyway
Worst of all you simply don’t have any more hours left in the day that you can charge for and eventually you hit a revenue plateau.
Running a full practice brings many challenges
The burn out rate is often discussed in hushed tones and the busy people are loath to discuss the issue because of those that say we “should” be able to maintain our energy levels naturally, eat well and look after ourselves so we are at optimum at all times.
With the best will in the world, this isn’t always possible for a therapist whose only lunch break is often a few stolen moments between clients to digest the tail she has been chasing all day!
To change something – something has to change
All the clients in the “too many” category have all figured out the same thing. They have hit a revenue plateau that they can’t get over if they just keep seeing clients one one one. They also understand they must get a coach to help them out of their bunker.
This is the part where I come in and firstly help them sort out the chaos they have created.
Many are booked 6-8 weeks solidly plus have clients constantly calling on their mobiles to try and book in NOW. Because most therapists are chronic people pleasers, they start to cram “emergency” cases into spaces that don’t really exist – better know to most as “weekends”. That becomes really stressful!
The reward however is that once all the pre-bookings are served and calm is restored to the diary, then we can start moving into the really cool stuff – honouring the knowledge and wisdom that has been building up in the time they have been working with clients.
Already a pattern is starting to appear in the people turning up with too many clients
Gifts to bring to the world that they’ve known about for quite some time
A natural drive to heal many and they can’t stop themselves pursuing it
Impatience flowing out of every pore and one person at a time is too slow
Walked their talk at a level most can’t even conceive and implement their daily spiritual and coping practices at a depth that most can only dream of doing
Networked and marketed their business hard in the early days and now have a great following of people, but are a little unsure how to serve them going forwards
Never let anything stop them
Frequently given away too much of their time and are rarely ever charging appropriately
Under valued the dollar value of the knowledge and wisdom they have built up over the years.
So having fought all their fears, these gung ho therapists now not only have a diary full of clients, and they have a head full of awesome knowledge …….. but they have no idea what to do with it.
Converting their knowledge to products and working in groups is their next evolutionary step. Bet you never got taught that at therapy school! That’s where I can help.
Working with Clients Gives Back in SO Many Ways
The biggest thing I’ve realised in my journey is that building a business is the best and greatest personal development you will EVER do.
As you work with many more clients, something happens within YOU, that grows and heals you as much as your clients grow and heal. I never dreamed this would be the outcome. But quite honestly – if you are serious about personal growth – get serious about building your business. You will be amazed what happens particularly if you start considering other models before things get out of hand.
I love that I can pull all my skills together to help them make sense of it all. You have already seen two stars Kerry Belviso and Grace Ambrook launch their products and there are a few more waiting in the wings to dazzle you.
Best give me a hoy if you are just starting to grow that client list and want to get it right the first time or if you already have too many clients and need to get off the one on one hamster wheel.
There are many opportunities to get your work published. In fact getting published in recognised media is way easier than you probably think.
The reason why most get knocked back is because they don’t adhere to some simple rules that will help you get published and also help you get media.
You won’t get any argument from me over “free publicity”. To get media what you submit has to match what they want. It’s known as the brief. You might think that is a really easy concept, but you would be surprised how many people get that wrong. They write what they want to write, then wonder why it gets knocked back. Especially in the early days, you need to prove your ability to deliver and once that is established, then you can start writing outside the guidelines.
So find out what the editor wants, NOTICE I DIDN’T SAY WRITE WHAT YOU LIKE. Then write something that meets the criteria. Certainly not rocket science huh!
Here are a couple of hints that will help you get published :
Keep it about THEM (the mag and their readers) not YOU
Find out the word count – never send more than they ask for
Google how to write articles and inform yourself on what is likely to be accepted before you start to write – include Googling as much as you can about the mag you want to submit to.
Research what is popular in other media at the present time, look for trends
Find a twist on the current trends or a twist on the concept – for instance I got a lot of sea change press when I first moved to the country, but they loved me because I would talk about the dark side of sea change – it was a twist on the story line.
Ask yourself “how can I add value to this story?” once it is finished
Add a top 10 or top 5 side bar at the bottom of your story (those little stories that run down the side of a magazine) – they might not use it with this story but they might use it another time
Ensure the content matches exactly what they editor has asked for
Write your article – leave it for a few days and then go back to it – then rewrite and leave it again before sending it – you’d be surprised how many “mistake worms” get at it during the rest period!
Be prepared for them to edit your story
Be prepared for them to edit your story so much that it bears no resemblance to what you wrote but does match their brief
Don’t try to sell directly – sell by proving you are the expert on your topic by adding a lot of value to the article and by making it a strong informative and useful article
Include some interesting case studies
Make it easy for them to publish you – go out of your way to be helpful
Remember to add all the ways they can contact you – including your website
Add some interesting photos if you have the rights to them – mention if you are willing to release the rights to them if they want to use the photo
Journos are busy people – don’t expect them to do any of the work for you – the easier you make it for them to publish you – the more likely they will be to publish you and not the dill brain who is making their life difficult.
Get several copies of the magazine or publication you want to appear in. Then figure out what they have found acceptable in the past. Most magazines have a format that appeals to their reader – despite what you think of that format – if you want to get published …….. follow the format.
If you are a rank newbie – pay a professional editor to critique your article and give you feedback. Patricia Mackenzie has been invaluable to me over the years, knocking my words into shape. She is not always available so I recommend Kristin Lee to help make sure your grammar and spelling are spot on and that you have answered the brief.
Be professional – sounds a Duh point – but the more professional and together looking you are – the more likely you are to “get a pub”
The biggest piece of advice that I would offer is to START WELL BEFORE DEADLINE.
Give your prose plenty of time for the worms to get at it and submit early not on the very last day of submission.
Remember the golden rule – make it easy for them to put you in print!
Imagine if a well researched, well written professional looking article that meets the criteria and needs very little work done on it, appears on an editors desk a couple of weeks before deadline. It has much better chance of being read and published than the hundreds that arrive on the deadline date.
If you have a desire to be included in a particular publication, you may wish to phone the editor before you start and ask them exactly what they want, including the word count and make sure you download the author guidelines and STICK TO THEM!
What’s even easier?
Get the professionals to write the article for you – here are some examples of articles written about me: